About Sobel University

Sobel University began as a national sales training and consulting firm that was established in 1991 by Mr. Randy Sobel. Through the more than 25 years in business we have built a reputation for teaching sound sales fundamentals that are enhanced by the most advanced, cutting-edge sales philosophies available.

We pride ourselves on being an Instructional Sales Training Company without using all the hype and cute motivational stories that so many trainers are known for. Sobel University is still led by the founder, Mr. Randy Sobel. With Mr. Sobel's Industrial Psychology and Productivity background he was able to successfully advance from a salesperson in a small single-point dealership to General Manager of a nine-point metro dealership.

Randy attributes his success to quality people developed through constant training and support. Mr. Randy Sobel has now brought his success to more than 500 dealers and 65,000 salespeople throughout the United States and Canada. Please contact an Advisor for a meeting or to schedule a conference call to discuss the services we can offer.